Norma T. Kostecka, a longtime marketing director who in October 2020 turned publisher of the North Bay Business Journal, died Wednesday of breast cancer at her property in Napa. She was 58.
“My mom was a drive of excellent and a pressure of compassion and a force of joy,” mentioned daughter Megan Kostecka, 29. “She’s gone but she will be ever-current in our life. She was quite a few people’s favorite particular person for certain. She was remarkable and will be dearly skipped.”
In an April 2 Fb submit, Megan and her brother, Ryan Kostecka, 31, shared a message that integrated the subsequent:
“To honor her, we talk to that you merely bend to that drive, capitalizing on each and every second and chance your everyday living provides, forcing pleasure and enjoy into the moments the place there does not look like more than enough room,” the siblings wrote. “For Mom normally identified space for enjoy and we have to endeavor to do the identical.”
Kostecka beloved the outside. She backpacked the Grand Canyon twice and was an avid jogger who done 5 50 percent-marathons, she explained to the Enterprise Journal in October.
Kostecka was diagnosed with breast most cancers in 2013 and experienced been in remission right until a short while ago, Megan Kostecka mentioned.
In a 2015 Kaiser Permanente attribute profiling Kostecka two many years immediately after the well being treatment procedure dealt with her, she stated she “loved” to operate.
“Running places me in a zone, which is a ideal intellect-system link for me,” Kostecka experienced advised Kaiser. That September, after getting qualified by her spouse, Scott, the few concluded the Napa 50 percent Marathon. “My husband endured this most cancers journey with me and I was not about to do this run without having him.”
Kostecka and Scott married in 1985 and have been jointly due to the fact center school, Megan Kostecka mentioned.
Though Kostecka’s tenure at the Enterprise Journal was brief, Anthony Borders, editor and celebration information manager, stated she built an effect.
“Norma arrived in and speedily injected electrical power and enthusiasm in all people she worked with. She related with folks by listening and encouraging them from the get started,” Borders reported. “She was normally free of charge to give a ‘good work’ pat on the back again. We are saddened an individual so total of optimistic strength is no lengthier with us, but heartened by her spirit, which will keep on being with us.”
Kostecka was a newspaper veteran who took in excess of the organization publication adhering to the December retirement of longtime publisher, Brad Bollinger.
Steve Falk, CEO of Sonoma Media Investments, which owns the Small business Journal, mentioned Kostecka’s spirit and enthusiasm will be skipped by everyone who realized her.
“I have hired dozens of executives around the years, but seldom has there been a extra great in good shape than Norma for the Company Journal’s publisher purpose,” Falk stated. “Her extensive promotion working experience blended with a magnetic temperament produced her a excellent suit that was identified by her friends and the small business local community.”
Karleen Arnink-Pate, chief profits officer for The Push Democrat, also owned by Sonoma Media Investments, said “Norma’s dazzling persona and her kindness will be skipped by her coworkers.”
“I’m sorry Norma will not be able to see the improvements and improvements occur to fruition that she had prepared in excess of the previous numerous months for the future of the NBBJ,” claimed Arnink-Pate. “But we will proceed with the superior get the job done she begun and her impact will be felt ongoing as the North Bay Enterprise Journal grows and develops.”
In advance of joining the Small business Journal, Kostecka served for 22 a long time as marketing director at the Napa Valley Register, the place she was accountable for gross sales, promotional and strategic features of the promotion and marketing and advertising departments. Previously in her career, Kostecka served as retail promotion supervisor for the Arizona Day-to-day Sunlight. She commenced out in publishing in 1984 at The Times Advocate in Escondido in San Diego County, the place she was originally from.
Kostecka graduated from the Style Institute of Structure and Merchandising in downtown Los Angeles, and told the Organization Journal in October that she had meant to get the job done as a retail purchaser in the trend sector.
But it turned out her finest pleasure in her work daily life experienced small to do with her occupation.
“My proudest accomplishment in my profession has been the extended-term interactions I have developed with my co-employees, viewers and purchasers,” she had told the Business enterprise Journal very last fall. “These relationships have enriched my own existence and positively impacted my professional vocation path.”
Kostecka was born in Guam, the fourth youngest of 11 little ones. She is survived by her spouse, Scott, daughter Megan, son Ryan, and their spouses, Brian Boessenecker and Dana Kostecka, respectively.